- Location: Central Bournemouth / WFH
- Job Purpose: To implement client paid media and SEO campaigns
- Start date: Sep 2021
- Please no recruitment agencies.
Who are Upperdog?
Upperdog is a digital marketing agency based in Bournemouth town centre. We’re a team of digital pioneers who live by our motto ‘work hard and be nice to people’! If you want to know more take a look at our website or have a nose on Instagram.
We’re looking for an enthusiastic Account Executive to join our expanding team. If after reading this job description it sounds like the ideal role for you, please email us with an introductory email and a copy of your CV.
So, what does the role involve?
As a Digital Account Executive your main responsibility will be to help implement digital marketing campaigns across a number of client websites, focusing on SEO, social media and PPC tasks. A typical day could include keyword research, creating social media plans and writing engaging SEO blog posts for clients. We are looking for a candidate with some experience, however full training will be given for this role.
Working with Account Executives and reporting to the Marketing Director, you will be a team player who is happy rolling your sleeves up with an eagerness to support your colleagues. A passion for digital marketing is vital for this role.
What will you be doing?
SEO:
- Keyword research and meta data creation
- Web page content creation and blog writing
- Creating blog and content plans
- Link building
- Analysing keyword rankings and organic traffic volumes
- Google My Business management
- SEO audits and competitor analysis
Social ad campaigns (predominantly Facebook ads):
- Creating audience targeting plans
- Setting up campaigns in Facebook Ads Manager
- Facebook pixel management
- Social media content creation
- Develop engaging social media content plans
Reporting:
- Reporting – populating and analysing client reports
Design skills are not required; all ad creative is produced by a Designer.
What skills & experience do you need to have?
- 1 years’ experience in a digital marketing role
- Excellent spelling and grammar; due to ad copywriting forming a part of the role this is essential
- Naturally organised with good time management
- Computer literate including Microsoft Excel and confident in written client communication e.g. emails
- Ability to work on own initiative and meet set deadlines
- High attention to detail
- Good problem solver with a can-do attitude
- Team player
- Enjoys a beer on Friday afternoon!
What would set you apart from other candidates?
- Google Ads exam certifications
- Google Ads Editor experience
- Facebook Blueprint Certified
- Knowledge of other platforms such as Bing Ads, LinkedIn Ads, Spotify Ads and Pinterest Ads
- Programmatic and Display experience
- Google Data Studio experience
- Google Tag Manager experience
- Evidence of previous campaigns and results
- Dog lover!
What benefits can Upperdog offer you?
- 26 days’ holiday plus Bank Holidays
- Flexitime
- Option to WFH
- Dog friendly office
- Beer Fridays
- Casual dress code
- Quarterly appraisals
- Budget towards events and training courses
- Pension scheme
- Parking contribution
- Quarterly team building – from the New Forest water park, crazy golf to virtual quizzes!
- Good office location in central Bournemouth with nearby shops and cafes, located next to the gardens and 5 minutes from the beach
- Working in a small company, you can have a big impact. You have immediate access to company directors.
- Career progression; we hire our staff based on the long-term. Show us your hard work and commitment and we’ll want you to grow with the company. This role has the potential to move into a Senior Account Executive Role and then on to an Account Manager.
- And more…
Salary: Dependent on candidate
For more information and to ensure your details reach the correct person, please email careers@upperdog.co.uk with a copy of your CV and an introductory email. You will hear back within 28 days to confirm if we’d like to invite you to interview. Please no recruitment agencies.