Multi-channel digital strategy to grow online revenue
SEOPaid SocialPPCAmazon Ads
0
58
%
increase in traffic
All website traffic has surpassed the previous year since working with Upperdog.
Project background
Dorwest Herbs are the leading authority on veterinary herbal medicine, which they have been producing for 70+ years. To help grow visibility of existing products and support new product launches, a forward-thinking digital marketing strategy was required.
The solution
Upperdog produced a seamless multi-channel digital marketing strategy including SEO, paid search, paid social and remarketing in line with the annual Dorwest Herbs campaign calendar. Our paid specialists audited historic activity to determine the best approach to achieve maximum ROAS.
Google Shopping ad
Facebook activity to grow community and sales
The results
0
58
%
increase in traffic
0
80
%
increase in organic traffic
0
23
%
increase in online revenue
"We've worked with Upperdog for 3 years, and in that time we've seen our campaign results improve year on year. They are knowledgeable, transparent and passionate about what we do and how they can help to us meet our KPIs. With every campaign across PPC, social ads and Amazon ads, they take learnings and continually find ways to maximise performance, helping us to achieve our best year in online sales."Emma Trevett, Business Development Manager