# Upperdog - Digital Marketing & Web Design Agency

**Overview**

> Upperdog is a UK-based digital marketing and web design agency based in Bournemouth, Dorset. Upperdog delivers growth-focused services spanning SEO (including AI SEO & GEO), PPC advertising, paid social media, and custom web development.

**Key Resources**

**Search Engine Optimization (SEO)**

- [Search Engine Optimization (SEO)](https://upperdog.co.uk/services/seo/): Data-driven SEO campaigns to boost search engine visibility, keyword rankings, and organic traffic.
- [AI SEO & GEO](https://upperdog.co.uk/services/seo/ai-seo/): Optimization strategies tailored for LLMs, Generative Engine Optimization (GEO), ChatGPT, Perplexity, and AI search engines.
- [eCommerce SEO](https://upperdog.co.uk/services/seo/ecommerce-seo/): Search strategies for online retailers designed to increase product visibility, organic sales, and revenue.
- [Local SEO](https://upperdog.co.uk/services/seo/local-seo/): Targeted local search optimization to dominate Google Map Packs and local geo-targeted searches.
- [Technical SEO](https://upperdog.co.uk/services/seo/technical-seo/): In-depth technical audits, site architecture, crawlability, indexing, structured data, and Core Web Vitals optimization.
- [YouTube SEO](https://upperdog.co.uk/services/seo/youtube-seo/): Video content optimization to improve rankings on YouTube search and Google video results.

**Pay-Per-Click (PPC) Advertising**

- [PPC Management Services](https://upperdog.co.uk/services/ppc/): Strategic paid search, display, and remarketing campaigns engineered to maximize ROI across ad channels.
- [Amazon Ads](https://upperdog.co.uk/services/ppc/amazon-ads/): Sponsored Product, Sponsored Brand, and display ad management for Amazon sellers and vendors.
- [Google Shopping Ads](https://upperdog.co.uk/services/ppc/google-shopping-ads/): High-ROI Google Shopping feed setup, campaign optimization, and Merchant Center management.
- [Performance Max Campaigns](https://upperdog.co.uk/services/ppc/performance-max/): Cross-channel automated Google Performance Max campaigns leveraging machine learning and optimized creative assets.
- [Programmatic Advertising](https://upperdog.co.uk/services/ppc/programmatic/): Targeted automated media buying across display, video, native, and connected TV networks.
- [Search Ads](https://upperdog.co.uk/services/ppc/search-ads/): Paid search ad management on Google Ads and Microsoft Advertising to capture high-intent traffic.

**Paid Social Media Advertising**

- [Paid Social Media Advertising](https://upperdog.co.uk/services/social-media-ads/): Multi-platform paid social campaigns designed for customer acquisition, brand awareness, and lead generation.
- [Meta Ads](https://upperdog.co.uk/services/social-media-ads/meta-ads/): Precision audience targeting and ad creation across Facebook and Instagram.
- [Pinterest Ads](https://upperdog.co.uk/services/social-media-ads/pinterest-ads/): Visual discovery and shopping ad campaigns on Pinterest to drive eCommerce engagement and sales.
- [Spotify Ads](https://upperdog.co.uk/services/social-media-ads/spotify-ads/): Targeted audio and video ad campaigns reaching listeners on Spotify.
- [TikTok Ads](https://upperdog.co.uk/services/social-media-ads/tiktok-ads/): Engaging short-form video ad campaigns tailored for high performance on TikTok.

**Web Design & Custom Development**

- [Web Design & Development](https://upperdog.co.uk/services/web-design-development/): Custom, responsive, and conversion-focused web design and development solutions.
- [Creative & UI/UX Design](https://upperdog.co.uk/services/web-design-development/creative/): User-centered digital design, interactive branding, wireframing, and UI/UX design.
- [eCommerce Web Development](https://upperdog.co.uk/services/web-design-development/ecommerce/): Scalable online store builds built for high performance, conversion optimization, and fast loading.
- [Headless CMS Agency](https://upperdog.co.uk/services/web-design-development/headless-cms-agency/): Modern decoupled CMS solutions delivering extreme site speed, flexibility, and omnichannel capabilities.
- [WordPress Web Design](https://upperdog.co.uk/services/web-design-development/wordpress-web-design/): Bespoke WordPress websites, custom theme development, and secure ongoing support.

**Company & Resources**

- [Upperdog Homepage](https://upperdog.co.uk/): Official website of Upperdog Digital Marketing Agency based in Bournemouth, Dorset, UK.
- [About Upperdog](https://upperdog.co.uk/about-us/): Overview of Upperdog's agency culture, digital expertise, and client success stories.
- [Contact Upperdog](https://upperdog.co.uk/contact/): Get in touch with Upperdog's digital team for consultations, project briefs, and strategy sessions.
- [Digital Marketing Blog](https://upperdog.co.uk/blog/): Expert insights, technical SEO tutorials, PPC strategies, and web design industry updates.

**Optional AI Resources**

- [Full Text Directory](https://upperdog.co.uk/llms-full.txt): Complete concatenated text documentation of Upperdog's services for full-context LLM ingestion.