If you’re able to balance each of these tips, we’re certain you’ll start to build a Twitter base from which to expand your digital horizons. Don’t let the mistakes of other brands on Twitter deter you. If the following quote doesn’t motivate you to get your tweeting cap on, we’re not sure what will: “With the right tools, companies can instead focus on connecting with clients on social channels – and tap into 1.3 trillion in value waiting to be unlocked” – Ryan Holmes, CEO of HootSuite. Need a social hand getting your head around Twitter or social media? We’re here to help with our social media services including content planning, content posting and social KPI reports with analysis. Contact us for more info!