Hey, I’m Adam. I’ve recently joined Upperdog as the new Head of SEO!
What you can expect from me
I joined Upperdog last month as the Head of SEO. Since then, I’ve been familiarising myself with my new clients and helping the team define our SEO processes and techniques. I’ve also learned Upperdog’s processes and got to know my colleagues a lot better.
I first started in marketing back in 2011, working on both SEO and PPC marketing strategies. Since 2013, my focus and specialties have been focused on SEO and technical tracking. SEO is an ever-changing world and, over my time working in SEO, I’ve worked on campaigns for various industries. This includes hospitality, e-commerce, charity sectors, electronics, care homes, financial, automotive, and many others.
My role at Upperdog focuses on developing and overseeing our overall SEO strategy, ensuring alignment with business objectives and industry best practices. I work with an amazing team of SEO specialists to help ensure that all organic campaigns have their own strategies that will help our clients achieve their goals.
A new chapter begins
The team here at Upperdog have been really welcoming and helpful from the start. It’s easy to see how passionate they are about all things digital marketing, web design, and helping all clients achieve the best results!
I get to work on a variety of different clients and it’s great to have a diverse selection of industries to work on, each with their own strategies and techniques to help them achieve their goals. I’m looking forward to working with the team and developing my skills and the SEO team.
Life beyond Upperdog
The biggest event of 2025 for me is my wedding in August 😊. Outside of work, I like going swimming multiple times a week and I’m also a big tennis player. I like going into the country for long walks and I’m a big fan of cooking! Whilst my baking skills could use work, I’ve got a big passion for cooking in general and trying out new recipes.
Find out more about Upperdog
If you’re on the lookout for help with your SEO, PPC or Paid Social campaigns, we’re here! Get in touch on 01202 798820 or email hello@upperdog.co.uk to enquire about your free audit.
To find out more about the Upperdog team, take a look at our latest blogs or visit our About page!