You know your website needs SEO. Not only is it a cost-effective way to drive leads but it is also essential to maintain your ranking position above your competitors. But where do you start? Luckily, we have listed why investing in a SEO agency is fundamental for business success!
SEO takes time
When it comes to SEO, there are no ‘quick fixes’. Creating new content, optimising your copy and writing meta titles and descriptions can be a long process. I’m sure you have other things to be doing! Save your time and outsource the workload to an SEO company, so you can crack on with your daily tasks.
SEO changes all the time
“I was told SEO is just putting lots of keywords on your web pages”. Yes, we hear this a lot. And it was true, until Google introduced the first Panda algorithm six years ago. They downgraded websites with ‘thin content’ and many websites lost their high ranking overnight. But at Upperdog, we do our homework. We keep up to date with every new algorithm, so you don’t have to.
We know what we are talking about
Link equity. Redirects. Canonicalization. Have no idea what I’m talking about? You are not alone. Most people feel lost at sea when they hear SEO jargon. But luckily, a good SEO agency will not only complete the more technical aspects of SEO but will explain to you what it means and how it will improve your website ranking.
You have finally got up-to-date with all your SEO! You’ve written fresh blogs, your meta titles are optimised and you have even added all those image alt tags. Great! But how do you know if all that hard work is paying off? A professional SEO company will have the tools to show you if your site’s performance is improving. At Upperdog, we use the best rank tracking software to regularly report any changes to our clients.
Doing your SEO in-house may seem like a great money-saving plan. But any mistakes can take many working-hours to amend. By trusting the SEO experts, you can rest assured that the workload is completed efficiently and effectively.
Want to know more about our SEO services? Or maybe you’d like to learn more about our PPC management services? Call us today at Upperdog, a digital marketing Bournemouth agency in Bournemouth, on 01202 798 820 or email firstname.lastname@example.org